Legal Information
Last updated: April 5, 2026
Last updated: April 5, 2026
Koekkoek Int. Horsetransport B.V. ("Koekkoek", "we", "us", or "our") is committed to protecting the privacy and personal data of our clients, business partners, and platform users. This Privacy Policy explains how we collect, use, store, and protect your personal data when you interact with our services and digital platform.
This policy applies to all services provided by Koekkoek Int. Horsetransport B.V., including but not limited to: horse transport logistics, stable management, passport processing, order management, and all associated digital tools accessible through the Koekkoek platform.
By using our services or accessing the platform, you acknowledge that you have read and understood this Privacy Policy.
For the purposes of EU Regulation 2016/679 (General Data Protection Regulation), the following entities are responsible for your data:
Data Controller: Koekkoek Int. Horsetransport B.V.
KvK (Chamber of Commerce): 88576159
Registered Address: Hoogeveenseweg 10, 7776 RP Slagharen, the Netherlands
Platform Provider & Data Processor: altacode.eu (Wail Ettouil)
Privacy Contact: privacy@koekkoek.ma
Phone: +31 6 11326210
Koekkoek Int. Horsetransport B.V. determines the purposes and means of processing your personal data (Data Controller). altacode.eu provides and maintains the technical platform used to deliver our services (Data Processor), and processes data strictly on behalf of and under the instructions of Koekkoek Int. Horsetransport B.V., in accordance with a data processing agreement compliant with Article 28 of the GDPR.
When you do business with Koekkoek, we collect information necessary to identify you and communicate with you:
As a specialist horse transport company, we process detailed information about the horses entrusted to our care. This data may be associated with you as the owner, agent, or authorized representative:
When you use the Koekkoek platform, we automatically collect certain technical information necessary for operation and security:
Our platform utilizes WAI (Wail AI), a proprietary AI system, to assist with data entry, document processing, and operational efficiency. In the course of this processing, the following data may be collected:
We process your personal data based on one or more of the following legal grounds, as defined under Articles 6 and 9 of the GDPR:
We process your data where it is necessary for the performance of a contract to which you are a party, or to take steps at your request prior to entering into a contract. This includes processing data to manage transport orders, arrange pickups and deliveries, issue invoices, and deliver the services you have requested.
We are required by law to process certain data, including:
We process certain data based on our legitimate interests, provided those interests are not overridden by your rights and freedoms. Our legitimate interests include:
Where required, we will obtain your explicit consent before processing your data. This applies to optional processing activities such as marketing communications. You may withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Your personal data is used for the following specific purposes:
We share your personal data only where necessary and only with the following categories of recipients:
We are legally required to share certain data with veterinary services, customs authorities, and regulatory bodies in the countries through which horses are transported. This includes TRACES documentation, health certificates, and transport records. This sharing is mandatory and cannot be opted out of.
Drivers, receiving stables, and operational partners receive only the data necessary for order fulfillment, such as pickup/delivery addresses, horse identification details, contact information, and scheduling data.
altacode.eu (Wail Ettouil), as the technical provider and data processor, has access to platform data as necessary to operate, maintain, and secure the platform. Additionally, non-sensitive operational logs (containing no personal client data, horse owner details, or financial information) may be transferred to altacode.eu for security assessment and platform protection.
All personal data processed through the Koekkoek platform is hosted on servers located in Germany, within the European Union. AI processing through WAI is performed via infrastructure located in the Netherlands and Germany.
We have implemented appropriate technical and organizational measures to ensure a level of security appropriate to the risk, including but not limited to encryption in transit, access controls, regular security assessments, and data backup procedures.
Your personal data is not transferred outside the European Economic Area (EEA) except as follows:
Where any transfer outside the EEA is necessary, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission, or an adequacy decision under Article 45 of the GDPR.
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. The following retention periods apply:
Upon expiry of the applicable retention period, your data is securely deleted or irreversibly anonymized. Where multiple retention periods apply to the same data, the longest applicable period governs.
The Koekkoek platform uses only strictly necessary cookies that are essential for the platform to function. We do not use:
The cookies we use are limited to:
Because these cookies are strictly necessary for the operation of the platform and do not track you for marketing or analytical purposes, they are exempt from cookie consent requirements under the ePrivacy Directive (2002/58/EC) as amended.
The Koekkoek platform uses WAI (Wail AI) to assist with data entry, document processing, and operational efficiency. WAI is designed as an assistive tool: it generates suggestions and pre-fills data fields, but all outputs are reviewed, verified, and confirmed by authorized staff before any action is taken.
We do not make any decisions based solely on automated processing that produce legal effects concerning you or similarly significantly affect you, as prohibited by Article 22 of the GDPR.
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Where changes are material, we will notify you through the platform or by other appropriate means before the changes take effect.
We encourage you to review this page periodically. The "Last updated" date at the top of this page indicates when the policy was last revised. Continued use of the platform after changes have been published constitutes acceptance of the revised Privacy Policy.
These Terms and Conditions ("Terms") govern your access to and use of the Koekkoek platform and all services provided through it. By accessing or using the platform, you agree to be bound by these Terms in their entirety. If you do not agree to these Terms, you must not access or use the platform.
These Terms constitute a legally binding agreement between you ("User", "you", or "your") and Koekkoek Int. Horsetransport B.V. ("Koekkoek", "we", "us", or "our"). The platform technology is provided by altacode.eu (Wail Ettouil).
The Platform provides comprehensive digital tools for managing international horse transport logistics. These tools include, but are not limited to:
The Platform is developed, maintained, and technically operated by altacode.eu (Wail Ettouil) under license to Koekkoek Int. Horsetransport B.V..
The Platform supports multiple access levels, each governed by specific authorization requirements:
For security purposes, concurrent sessions may be restricted. Logging in on a new device may automatically terminate your existing sessions. We reserve the right to terminate any session at any time for security reasons without prior notice.
The Platform and all its features are provided exclusively for legitimate business conducted with or on behalf of Koekkoek Int. Horsetransport B.V.. You may only use the Platform for purposes directly related to Koekkoek's services.
You agree that you will not, under any circumstances:
All rights, title, and interest in and to the Platform — including but not limited to all software, source code, algorithms, AI models (including WAI), user interface designs, system architecture, database schemas, APIs, documentation, and all associated technical implementations — are and shall remain the exclusive intellectual property of Wail Ettouil / altacode.eu.
The Platform is licensed to Koekkoek Int. Horsetransport B.V. for business operations under a separate licensing agreement. This license does not transfer ownership of any intellectual property.
The Koekkoek name, logo, brand identity, and associated trademarks are the property of Koekkoek Int. Horsetransport B.V..
Data that you submit to the Platform (including client information, horse data, and documents) remains your property. By using the Platform, you grant Koekkoek Int. Horsetransport B.V. and altacode.eu a limited, non-exclusive license to process this data solely for the purpose of delivering the services you have requested and for the operational purposes described in our Privacy Policy.
No part of the Platform, including its software, design, documentation, or any generated outputs, may be reproduced, distributed, modified, publicly displayed, or used to create derivative works without the prior written consent of altacode.eu.
The Platform integrates WAI (Wail AI), a proprietary artificial intelligence system developed by altacode.eu. WAI is used to:
WAI is an assistive technology. All AI-generated outputs, suggestions, and pre-filled data are reviewed and confirmed by authorized staff before any operational action is taken. No fully automated decisions are made that produce legal effects or similarly significant impacts on any user.
Usage patterns and correction data may be used in anonymized form to improve WAI's accuracy and capabilities. This anonymized data, and any AI models trained on it, are the intellectual property of altacode.eu.
The Platform is provided on a "best-effort" basis. While we strive to maintain high availability, we do not guarantee uninterrupted, error-free, or secure access to the Platform at all times. Scheduled and unscheduled maintenance, updates, and external factors may affect availability.
WAI is designed to assist with data processing, but AI outputs may contain errors. Staff are responsible for reviewing and verifying all AI-generated content before use in operational decisions. Neither Koekkoek Int. Horsetransport B.V. nor altacode.eu are liable for consequences arising from unverified AI outputs.
You agree to indemnify, defend, and hold harmless Koekkoek Int. Horsetransport B.V., altacode.eu, and their respective officers, directors, employees, and agents from and against any and all claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of or in connection with your violation of these Terms, your misuse of the Platform, or your violation of any applicable law or regulation.
These Terms shall be governed by and construed in accordance with the laws of the Netherlands, without regard to its conflict of law provisions. Any dispute arising out of or in connection with these Terms that cannot be resolved amicably shall be submitted to the exclusive jurisdiction of the competent courts in the Netherlands.
If any provision of these Terms is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable while preserving the parties' original intent.
These Terms, together with our Privacy Policy and any other policies referenced herein, constitute the entire agreement between you and Koekkoek Int. Horsetransport B.V. with respect to the use of the Platform, and supersede all prior or contemporaneous communications, proposals, and agreements, whether oral or written.
We reserve the right to modify these Terms at any time. Material changes will be communicated through the Platform or by other appropriate means at least 30 days before taking effect. Your continued use of the Platform after the effective date of any modifications constitutes your acceptance of the updated Terms.
Under the General Data Protection Regulation (EU) 2016/679 ("GDPR"), you have comprehensive rights regarding the personal data we hold about you. This page explains each right in detail, how to exercise it, and what to expect from us.
These rights apply to all natural persons whose personal data is processed through the Koekkoek Platform, regardless of your role (client, driver, guest, or any other capacity).
You have the right to request confirmation as to whether we are processing your personal data. If we are, you are entitled to receive:
We will provide this information free of charge. For manifestly unfounded or excessive requests (particularly if repetitive), we may charge a reasonable fee or refuse to act on the request, providing reasons for the refusal.
You have the right to obtain the correction of inaccurate personal data and the completion of incomplete personal data concerning you. Where possible, you can update your information directly through the Platform. For data you cannot modify yourself, contact us and we will make the corrections promptly.
Where we have disclosed your data to third parties (such as regulatory authorities), we will inform them of the rectification where reasonably possible.
You have the right to request that we delete your personal data without undue delay in the following circumstances:
You have the right to request restriction of processing (meaning your data is stored but not actively used) in the following situations:
While processing is restricted, we will only store the data and will not process it further (except with your consent, or for the establishment, exercise, or defense of legal claims, or for the protection of the rights of another person).
Where processing is based on your consent or on a contract, and the processing is carried out by automated means, you have the right to:
This right applies to data you have provided to us. It does not extend to data we have inferred or derived from your data through analysis or processing.
You have the right to object, on grounds relating to your particular situation, to the processing of your personal data where we rely on legitimate interests (Article 6(1)(f)) as the legal basis. Upon receiving your objection, we will cease processing unless we can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms, or the processing is necessary for the establishment, exercise, or defense of legal claims.
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.
The Koekkoek Platform uses WAI (Wail AI) as an assistive tool only. All AI-generated outputs are reviewed and confirmed by authorized staff. No decisions with legal or significant effect on you are made solely by automated means.
To exercise any of your data protection rights, please contact us using the details below. We aim to respond to all legitimate requests within 30 calendar days of receipt. If your request is particularly complex, or you have made a number of requests, we may extend this period by up to two additional months, and will inform you of any extension within the first 30 days.
Data Protection Contact
Email: privacy@koekkoek.ma
Subject line: GDPR Request — [Your Full Name]
Postal address: Koekkoek Int. Horsetransport B.V., Slagharen, the Netherlands
For your protection, we may need to verify your identity before processing your request. This may involve asking for additional information to confirm you are the person whose data is being requested.
We maintain a formal data deletion process that complies with Articles 17 and 19 of the GDPR. Upon receipt and verification of a valid erasure request, we will:
Where certain data must be retained due to legal obligations, we will clearly identify the specific data, the legal basis for retention, and the date on which it will be deleted.
If you are not satisfied with our response to your data protection request, or if you believe that we are processing your personal data in violation of the GDPR, you have the right to lodge a complaint with a supervisory authority. For processing activities conducted in the Netherlands, the competent authority is:
Autoriteit Persoonsgegevens (Dutch Data Protection Authority)
Address: Bezuidenhoutseweg 30, 2594 AV The Hague, the Netherlands
Telephone: +31 (0)70 888 8500
Website: autoriteitpersoonsgegevens.nl
You may also lodge a complaint with the supervisory authority in the EU Member State of your habitual residence, your place of work, or the place of the alleged infringement.
The Koekkoek Platform is a professional business tool and is not intended for use by individuals under the age of 16. We do not knowingly collect, process, or store personal data from children under 16. If we become aware that personal data from a child under 16 has been collected without verified parental consent, we will take immediate steps to delete such data from our systems.
If you believe that we may have collected data from a child under 16, please contact us immediately at privacy@koekkoek.ma.